The purpose of Fashion and Editorial Photography
As you probably have noticed, there are many different ways to express fashion ideas through photography. You have surely seen a great variety of magazine covers, illustrations and advertisements. Most of them contain extravagant models wearing unusual outfits, some of these pictures might even look unreal. Another important characteristic of editorial pictures is the manipulated image of a person. Sometimes a model transforms into a barely human-like being, for example, by changing the skin colour into gold or modifying facial features dramatically. But why is it necessary?
Editorial has always been about high-end items or looks that an average person cannot pull out easily. In fact, most of these items we see in fashion and editorial photography, would look absolutely bizarre if worn in street. But these editorial pictures deliver a message about aesthetics and art, they look expressive and can attract attention of probably any person. That’s why we see so many of them. To be honest,a high quality picture can tell much more than words. Furthermore, fashion and editorial photography can be breathtaking and make incredible impression about basically anything.
How it works
First of all, it is always easier to edit a high resolution photo. When you have it, the first step is usually colour correction. Many things can go wrong when taking the photo and the natural colours might not meet the initial expectations. Therefore, an editor adjusts colours to improve the balance of the composition and filters out specific spectral components.
Another important thing is retouching of the model. The editor removes any visible skin flaws such as blemishes and spots. Also, it is possible to do corrections of the face or other body parts. This creates a sense of perfection in the picture.
Also, such techniques as dodge and burn and frequency separation are very popular in fashion and editorial photography. This way, an editor enhances the picture and improves its texture. After editing is done, we have a beautiful and stunning immage ready for advertising.
Professional services at Studio Impress
Studio Impress provides the highest quality image editing and retouching services. If you want to get the best pictures for your catalog, magazine cover or you are simply looking for exceptional photo editing, this is a place to be. We have a team of professional photographers and editors who are available any time. Every picture is special, every picture takes a lot of time and we can take care of it. You don’t have to waste your day watching complicated tutorials yourself, just turn on your imagination and tel us your dream. Photo editing is a job that requires complete devotion and that’s how we deliver perfection.